The Ear (stick) is a $99 AirPods rival that could actually take down the champ

Nothing has announced that its Ear (stick) wireless earbuds will be on sale November 4 priced at $99. We have been following the British tech company’s teaser campaign for the third product in its lineup for while now, and the new Ear (stick) will join the Nothing Phone 1 released in 2021, and the Ear (1) ANC earbuds.

For anyone unfamiliar, Nothing is a young brand looking to shake up the relationship consumers currently have with tech through inspirational and functional product designs that offer a strong user experience at every level. The aim, according to Nothing’s CEO and co-founder Carl Pei, is to “make tech fun again” and a whole lot more accessible — from unpacking a product for the first time all the way through to the everyday usability experience. 

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